You Can Have a Winning Brand - SESSION 3: Tackle Online Marketing & Lead Generation (Three Part Series)
You Can Have a Winning Brand: Three Part Series – Wednesday, May 5, 10:30 AM to 11:30 AM, Wednesday, May 19, 9:00 AM to 10:00 AM and Wednesday, June 2, 10:30 AM to 11:30 AM
Because customers are demanding and expecting more from businesses, especially in today’s world, you know you need to do something. Where do you start? Your company’s identity, your brand, can be built haphazardly, or with intention and purpose. Be intentional about what you, your team, and the world believe about your company. Get motivated to transform your business with a remarkable advantage in this three-part series.
Session 3: Tackle Online Marketing & Lead Generation – Wednesday, June 2, 10:30 AM to 11:30 AM
Create a path that leads your ideal customer to you! Your website is the first impression most people will have of your business. It can attract them to you or repel them in a few seconds.
In this session, you will discover:
- How to make your website a net to capture leads
- Successful marketing starts with a clear, compelling message
- What are the key elements of a lead nurture system
You'll also utilize Identity Creative recommended tools & guides:
- Tips for creating your compelling message
- Your CRM has a key role in lead generation
- Get your comparison guide to marketing automation software tools
Session 3 Presented by:
Linda Kleist, Partner, Identity Creative
Session 1: How to Know Your Company Needs a Rebrand – Wednesday, May 5, 10:30 AM to 11:30 AM
This program will cover when it's time to rebrand and when it's not! Save yourself and your company from rebranding nightmares and prepare to make your rebranding a success.
In this session, you will discover:
- Five clear indicators that your company needs to rebrand to stay competitive
- Red flags to look for in your company that warn its NOT the right time to rebrand
- Tools to weigh the cost of a rebranding and what to look for in a creative partner
Don't get stuck with a haphazard plan or a lackluster brand launch. Get our rebranding calculator to count the cost of a rebranding and confidently know when you're ready to rebrand!
Session 1 Presented by:
Bill & Linda Kleist, Partners, Identity Creative, LLC
When you are ready to start your rebrand, what do you need to know? If you're not differentiating your solution, you're not successfully branding.
In this session, you will discover:
- Five common brand design mistakes you don't want to make
- Why a great brand identity goes beyond your logo
- Leverage your rebranding launch to impact sales
Identity Creative will share complementary tools you can use to manage your brand and compete with more established brands:
- Track your progress with our Roadmap to a Remarkable Brand.
- Rebranding Launch Checklist
- Get started on the right branding foot with our Brand Blueprint Template
Session 2 Presented by:
Bill & Linda Kleist, Identity Creative, LLC
About Identity Creative:
Bill and Linda Kleist founded Identity Creative in 1993, specializing in creating and launching remarkable brands. Identity Creative has created brands in the retail space, such as Benito's Pizza, municipality space such as The City of Sterling Heights, to hundreds of manufacturing, professional services, and non-profit entities. Together with their creative team, they build brands through company & product naming, unique messages, brand identity design, creative campaigns, fully aligned automated brand-focused marketing implementation, and brand development workshops.
www.IdentityCreative.com 248-690-9222
Images
Date and Time
Wednesday Jun 2, 2021
10:30 AM - 11:30 AM EDT
Location
Zoom Meeting. Link will be sent to registrants before the event.
Fees/Admission
Registration in advance is required. Register for one or all three in the series. You will be sent the details for each separately.
Complimentary for Members
$10 for Non-Members
Contact Information
Chamber Office 248.853.7862
Send Email
){kind=link}