Steven Treece Receives Auburn Hills Chamber’s Tomorrow’s 20 Award
Yeo & Yeo CPAs & Advisors is proud to announce that Steven Treece, CPA, PFS, has received the Tomorrow’s 20 Award presented by the Auburn Hills Chamber of Commerce. This award recognizes emerging leaders who demonstrate influence in the community through excellence in business leadership, dedication to innovation, and community service. Steven Treece joined Yeo & Yeo in 2013 and has built a reputation as a trusted advisor to clients across Michigan and a respected firmwide leader. As a Certified Public
FEV Consulting recognized by Forbes and Statista as one of “America’s Best Management Consulting Firms” 2026
Aachen, Germany / Auburn Hills (MI), USA, March 2026 – FEV Consulting, a global leader in management consulting and strategic advisory services, has been named to Forbes’ list of “America’s Best Management Consulting Firms” 2026, compiled in collaboration with Statista. Previously honored in 2022 and 2023 on Forbes’ global ranking, FEV Consulting now receives this honor specifically for its outstanding impact in the U.S. market. The recognition highlights the company’s continued commitment to delivering
What Visual Storytelling Actually Does to Revenue — and Where Auburn Hills Businesses Start
Visual storytelling — using images, color, and motion to carry your brand's message — is one of the most direct growth levers available to small businesses. Consistent branding across platforms can boost revenue by 23%, making your visual identity a measurable business asset, not just a design preference. For Auburn Hills businesses competing in a dense Detroit metro market, that means every logo, photo, and color choice is either compounding brand equity or quietly eroding it. The Auburn Hills Chamber's
Yeo & Yeo Recognized Among West Michigan’s Best and Brightest Companies to Work For
Kalamazoo, MI: Yeo & Yeo CPAs & Advisors, a leading Michigan-based accounting and advisory firm, has been named one of West Michigan’s Best and Brightest Companies to Work For for the twenty-second consecutive year. The Best and Brightest program identifies and honors organizations that excel in their human resource practices and employee enrichment. An independent research firm assesses organizations in categories such as communication, work-life balance, employee education, recognition, retention, and
OU’s Master of Science in Finance program earns STEM designation
Students pursuing a Master of Science in Finance at the Oakland University School of Business will now benefit from a STEM-designated program that reflects the growing role of analytics and data-driven decision making in modern finance. The designation strengthens the program’s ability to prepare graduates for careers that require both financial expertise and advanced analytical skills, including roles in investment analysis, corporate finance, financial technology and data-driven financial
Oakland University William Beaumont School of Medicine celebrates Match Day milestone
On Match Day, OUWB students learned where they will continue their medical training. Oakland University William Beaumont School of Medicine (OUWB) celebrated a defining milestone for its Class of 2026 during Match Day on Friday, March 20, in the Oakland Center Founders Ballroom on Oakland University’s campus. The annual event brought together students, families, faculty, and mentors to share in the excitement as future physicians learned where they will continue their medical training. Following a morning
OU earns top honors at North American Model UN Conference
OU's Model UN team captured top honors at the North American Model UN Conference in Toronto. Oakland University’s Model United Nations team continued its winning ways at the North American Model United Nations 2026 Conference, bringing home three individual awards, including the Best Delegate Award, the conference’s highest honor. OU Model UN President Jan Kuehnke received the Best Delegate Award for his representation of the United States on the UN Social, Humanitarian, and Cultural Committee. In
Makena Welch Honored with Creative Marketing Award at Troy Chamber Business Excellence Awards
Yeo & Yeo CPAs & Advisors is proud to announce that Makena Welch, Marketing Associate, was awarded the Creative Marketing Award at the Troy Chamber of Commerce Business Excellence Awards program on March 5. The Creative Marketing Award recognizes professionals who demonstrate exceptional creativity, innovation, and impact in marketing communications. Welch was honored for her dynamic contributions to Yeo & Yeo’s brand storytelling and marketing initiatives across multiple platforms. Welch has been with
OU's Steve Waterfield named 2025-26 NACDA Athletics Director of the Year
Oakland University Director of Athletics Steve Waterfield has been named a recipient of the 2025-26 Division I-AAA Athletic Director of the Year Award by the National Association of Collegiate Directors of Athletics (NACDA), the organization announced Monday. The NACDA Athletic Director of the Year Award highlights outstanding athletics directors who have demonstrated exceptional leadership, program development and commitment to student-athlete success. “I am honored to be selected as one of the 2025-26
Oakland University recognized for promoting nonpartisan civic engagement
Oakland University is among 129 college campuses to receive the 2026 Highly Established Action Plan Seal from the ALL IN Campus Democracy Challenge. The seal recognizes higher education institutions with strong action plans to increase nonpartisan civic engagement by promoting civic learning, political engagement and college student voter participation. As part of the ALL IN program, campuses create and implement a nonpartisan democratic engagement action plan every two years. OU’s current action plan
OU’s Yejie Lee named among Detroit’s top career coaches by Influence Digest
Yejie Lee, a member of the dedicated team at Oakland University’s Career and Life Design Center, was recently named one of the top 15 career coaches in Detroit. The recognition came from Influence Digest, an online publication that conducts an extensive search to identify coaches with strong professional coaching backgrounds. Their evaluation was based on factors such as LinkedIn profiles, professional websites, certifications, testimonials and overall reach, including audience demographics and
.png){kind=logo}
The Hidden Cost of a Rushed Hire — and What Auburn Hills Business Owners Can Do About It
Building your team is one of the highest-leverage decisions you'll make as a new business owner. The U.S. Department of Labor estimates a bad hire costs up to 30% of the employee's first-year earnings, and SHRM puts the average cost-per-hire at $4,129 — making a rushed staffing decision one of the most expensive early mistakes a small business can make. In Metro Detroit, where automotive suppliers, healthcare practices, and tech firms compete for the same candidates, a deliberate hiring process gives you
Pontiac mayor, OU alumnus Mike McGuinness to keynote 7th annual Tim Larrabee Memorial Lecture
Mike McGuinness, mayor of the City of Pontiac and a former Oakland University student body president, will be the featured speaker at Oakland University’s 7th annual Tim Larrabee Memorial Lecture from 5-6:30 p.m. on Thursday, March 19, in 159 North Foundation Hall. McGuinness made history when he was elected Pontiac’s first openly gay mayor in November 2025. Prior to becoming mayor, he served as president of the Pontiac City Council from 2022-2026, president of the Pontiac Board of Education from
.png){kind=logo}
The Role of Financial Literacy in Building a Strong Small Business
Small business owners make financial decisions every day—setting prices, managing expenses, hiring staff, and planning for growth. Financial literacy, which is the ability to understand and interpret financial information, helps owners make those decisions with confidence rather than guesswork. When business owners understand their numbers, they gain control over the direction of their company. Strong financial knowledge doesn’t require becoming an accountant. It simply means understanding the core
Governor Whitmer appoints two new members to Oakland University’s Board of Trustees
Governor Gretchen Whitmer has made two new appointments to the Oakland University Board of Trustees. These appointments are subject to the advice and consent of the Senate. The first appointee is Nate Engle of Lansing, who will serve a term from March 5, 2026 through August 11, 2028. He succeeds Joe Jones, who resigned from the board last month. Nate Engle Engle currently serves as director of community engagement for the Michigan Department of Agriculture. His professional background includes
OU’s Dunya Mikhail selected to serve as Holmes Visiting Professor of Poetry at Princeton this fall
Dunya Mikhail, special lecturer of Arabic in Oakland University’s Department of Modern Languages and Literatures and of creative writing in the Department of English, Creative Writing, and Film, will spend the Fall 2026 semester teaching at Princeton University as the Holmes Visiting Professor of Poetry. The professorship is an honorary position that invites a distinguished contemporary poet to come to Princeton for one semester to teach a class, give a talk and/or poetry reading and mentor students on
How Auburn Hills Business Owners Can Hire the Right External Sales and Marketing Professionals
Finding the right external partner is one of the most overlooked levers for growth. Many Auburn Hills business owners know they need better sales momentum or clearer marketing execution—but aren’t sure where to start or who to trust. This article offers a grounded, practical path. Learn below:How external specialists reduce growth bottlenecksWhat to evaluate before signing a contractWays to improve collaboration and measure performanceHow to manage shared documentation with contractorsEarly Signals That
New Horizons 36th Annual “Make A Difference” Charity Auction
New Horizons is excited to announce that we’re hosting our 36th Annual “Make A Difference” Charity Auction on Friday, April 24, 2026, featuring a "Carnival: Under the Big Top" theme! Join us for a carousel of exciting live entertainment, featuring DJ and dancing, an open premium bar, a delicious buffet dinner, raffles, a silent auction, and a live auction featuring Auctioneer Jim Alban! This prestigious fundraiser is dedicated to raising funds that go directly toward job training and job placement
Cash Flow Mastery for Small Business Owners: Stability Today, Growth Tomorrow
For small business owners, cash flow is not just a financial term — it’s your operating lifeline. Whether you’re opening a second location, hiring your first employee, or navigating seasonal slowdowns, managing money in motion determines whether your business thrives or struggles. This article outlines practical strategies to help you protect, strengthen, and grow your financial foundation. Guarding Against Surprise Expenses Unexpected costs are among the fastest ways to drain your resources. One
How Small Businesses Can Rebuild Personal Touch in a Digital Age
In a world steered by convenience, where swipes replace signatures and screen time overshadows face time, small businesses face a new kind of challenge. While technology has allowed them to reach farther, respond faster, and run leaner, it has also created distance—between shopkeepers and customers, between brands and loyalty. The texture of human interaction has worn thin in the age of two-day shipping and chatbot customer service. But despite the digital drift, there's still a hunger for something real,
Inbound 281 Launches Studio 281: A New Video Production Studio
Helping Businesses Tell Their Stories Through Video. Inbound 281, a next-generation digital marketing agency, is proud to announce the official launch of Studio 281, a fully-equipped video production studio designed to help businesses create high-quality video and audio content without the usual cost, hassle, or technical barriers. To celebrate the launch, Inbound 281 is hosting an Open House event on June 10th, 2025, from 4:00 to 7:00 PM at their Troy headquarters. The event will feature a ribbon-cutting
Revamp Your Business: Transform Sole Proprietorship to LLC
In the realm of entrepreneurship, taking bold and strategic steps can be the key to elevating your business from mere survival to thriving success. Picture this: transforming your sole proprietorship into a Limited Liability Company (LLC). This isn’t just an administrative change; it’s a powerful metamorphosis that could redefine your business’s trajectory, offering a shield for your personal assets and opening up a world of financial advantages and enhanced credibility. Dive into this guide and discover
HIROTEC AMERICA Announces Executive Leadership Changes
Auburn Hills, MI., April 22nd, 2024 – HIROTEC AMERICA, a member of the HIROTEC Group, a global tier one automotive supplier, announced the appointment of two new board members. Phil Zanolli has been appointed to the position of Chief Operations Officer and Sharon Beetham has been appointed to the position of Chief Financial Officer. Phil joined HIROTEC AMERICA as a Project Manager in 2000 with over a decade of technical experience. His well-rounded background and strong leadership capabilities saw him
